Every event is riddled with technology from the selling of the tickets… to the checking for fraudulent tickets, from being able to show the game live on TV… to giving live updates through mobile apps.
But what is incredible in the 2018 World Cup is the Virtual Assistant Referee (VAR) for the first time, technology is assisting on the pitch alongside humans. This isn’t the first time it is being used in a football tournament, but it is definitely more accepted than in the 2017 FA Cup where players and managers accused it of ruining the art of the game. I can see their point of view, but I also think that embracing this technology is important. There is nothing worse than thinking your team have scored a goal but the referee doesn’t agree… well now the referee is able to go and re-watch what happened to make an informed decision. The technology may not be perfect right now but in time this could truly take the bias out of the game. That is what technology is designed for, to eliminate human error.
In my opinion, we are only going to see more of a technology impact in sport and sporting events with the development of the Internet of Things, Virtual Reality and Augmented Reality… they are already appearing in some training sessions.
What technology do you think could be used in football/sports?