Happy Valentine’s Day

Happy Valentine’s Day

Our culture now means we use social media as a way of showing public affection, this is particularly great if your partner can’t be with you physically and with the use of video calls you can have a virtual date wherever you are in the world 🌎

In other recent posts, I’ve spoken about fake personas online, especially in reference to Fyre Festival etc. So if you aren’t celebrating Valentine’s this year then don’t worry, you aren’t alone and just because when you scroll through social media you see happy faces, it doesn’t mean that there is happiness or perfection there. So don’t let that get you down!

That being said, I hope everyone enjoys their day 💕🤓

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Are Paid Advertisements Misleading or…?

I think it’s safe to say that social media has become a platform for greatness but also a place in which people do not show the truth about themselves or others, I’m guilty of this too, most of my Instagram posts are from when I’ve been out doing fun things, not just of me getting home after work and watching Netflix most evenings. There is a culture motivated by likes and this often leads to photos or posts that distort the person behind them.

But I think it’s becoming ever more apparent the power that some people have on social media. We see this from the US President, so why shouldn’t be expect this from your everyday person?

So I was watching the Netflix documentary about the Fyre Festival, it’s shocking how misled thousands of people have been and I feel so bad for the rest of the Fyre company who were pouring their passion for tech into creating what they described as the “Uber of the entertainment industry”. The way in which the manipulation could happen is through social media (mainly Instagram) influencers and super models who they paid $250,000+ for one post about the festival. The result was disappointment from the customers who not only got ripped off by the “festival”, but that’s now reflected in who advertised it. Obviously, the models like Hailey Beiber and Kendall Jenner weren’t to know the fraudulent activity going on behind the scenes, but if they weren’t intending to go to the festival and be a part of it then is it ethical they take such a huge sum of money to persuade others to go?

The US government is now looking into stricter laws on how you advertise through social media, you’ll probably notice that when a celebrity endorses a product on social media and is being paid for it you’ll see the hashtags #ad or #sponsored etc. But that doesn’t mean that they are necessarily associated with that brand and product, they’ve just accepted a large sum of money for their PR team to send a tweet or for them to make a quick Instagram video.

Social media can be used for great things, but stuff like being paid to post something is a controversial matter if the person posting it doesn’t truly believe in what they are posting, it’s just adding to the fake persona of the individual whilst also influencing and manipulating others, particularly young and vulnerable people who think if a product is what their idol uses and they can have it too, that’s the goal.

I support the celebrities and influencer platforms, but I hope that something like the Fyre festival is learnt from and that kids aren’t getting caught in the paid advertisements.

Let us know your thoughts on paid ads below or on our social media @TashaITGirl 🤓📲

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Tech Vs Paper

As technology has become more involved in our lives we transition away from paper. With applications such as OneNote diminishing the notebook, our phone calendars replacing annual calendars and Outlook replacing letters; it is hard to understand where stationary fits into the modern world.

In some work paper is used more than technology, maybe we don’t want to get to a place where we rely completely on something that we don’t truly understand how it works. At least with paper, you have more control over it. But then what happens if you loose what you’ve written or there is a fire or confidential information that you’ve written down on paper is stolen? Paper information can’t be copied easily unless somebody writes it down multiple times, collaboration is limited.

Technology has the capability to auto-save anything you write down and save versions in the cloud so that nothing can ever be lost. You can invite others to view/edit/collaborate on anything you write or create.

I like having a notebook to physically write in, sometimes it helps me to think when I draw out diagrams on paper instead of staring at a blank screen not knowing where to start.

I want to know what you think is your preference: Tech or Paper?

Comment Below 🙂

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Roman Technology

I’m in Rome at the moment with my family and it’s amazing to think that over 2000 years ago the Romans had the knowledge and technology to create aqueducts and antiquities that weren’t possible elsewhere.

The Pantheon is an amazing structure with a self-supporting roof, the Romans knew to put the heaviest materials at the bottom and lightest at the top. We can all use this analogy when it comes to taking on a modern tech project… solid foundations of heavy code and a database as a base for softer web code to make it look good!

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World Cup Vs Tech

Every event is riddled with technology from the selling of the tickets… to the checking for fraudulent tickets, from being able to show the game live on TV… to giving live updates through mobile apps.

But what is incredible in the 2018 World Cup is the Virtual Assistant Referee (VAR) for the first time, technology is assisting on the pitch alongside humans. This isn’t the first time it is being used in a football tournament, but it is definitely more accepted than in the 2017 FA Cup where players and managers accused it of ruining the art of the game. I can see their point of view, but I also think that embracing this technology is important. There is nothing worse than thinking your team have scored a goal but the referee doesn’t agree… well now the referee is able to go and re-watch what happened to make an informed decision. The technology may not be perfect right now but in time this could truly take the bias out of the game. That is what technology is designed for, to eliminate human error.

In my opinion, we are only going to see more of a technology impact in sport and sporting events with the development of the Internet of Things, Virtual Reality and Augmented Reality… they are already appearing in some training sessions.

What technology do you think could be used in football/sports?